Marketing Data Reporting Automation
BigQuery + Apps Script + Supermetrics + Data Studio
- Multi-client reporting pipeline that ingests paid media data from Google Ads, LinkedIn, and Reddit alongside HubSpot lead attribution into per-client BigQuery datasets, replacement for a fragile Sheets-only workflow with a native warehouse foundation
- Data flow: Supermetrics ingestion, Sheets staging, Apps Script synchronization, and native BigQuery tables and views to support Data Studio dashboards and Claude-driven reporting analysis
- System architecture documentation covering data sources, layer responsibilities, dataset structure, and synchronization logic to enable repeatable replication across additional client accounts
Technical documentation coming soon.